A new idea for a web product or mobile application which sounds like the perfect thing to do always brings in a plethora of features to your mind. While it is always good to dream big, it is not good to get obsessed with perfection when it comes to implementing the product.
In user interface, we have something called User Testing. This is where we try to study the interaction of the interface with some sample users first hand. This kind of 'testing' does not leave much room for doubt or much need to prove a point. When the user is not able to use something or does not like something, it shows up immediately.
Launching a new product should simply be based on this concept. The product should launch almost immediately with little or no features. The focus should not be on adding new but on cutting down as far as possible to launch quickly. Whereas this approach does pose a risk on the reputation, it is still the best way to lead to a product that your users will 'actually' use rather than perfecting all features and then realizing that the user did not need them.
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